Target group day 3 - april 30
Target group & Vision
Ore Strand Camping
Our goal is to create a new redesign which will engage the interest of families.
We aim to target families that are looking for an enjoyable escape, mainly for the purpose of
family bonding. We will use a friendly/calm approach to look suitable for children.
We will be using images of smiling families and kids playing around. The nature and camping grounds
will be in the background of all images, so that we can truly capture the experience/lifestyle of camping
at Ore Strand Camping. The view will be inspired by the visual impact and a sense of quality relaxation.
Also put more focus on the beach
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